Marble DigitalMarble Digital
From Practice

What we have learned.

Articles from real projects. No textbook theory, with numbers you can go and verify.

Marble Digital mascot
Web Development

React Server Components in 2026: When to Use the Server, When the Client, and What It Does to Your Bundle

Server Components are the default in Next.js. Here is how to decide between server and client for a given component, what breaks when you get it wrong, and what it looks like in the real code behind this site.

August 11, 20268 min read
AI & Automation

How AI Is Changing SEO: Optimizing for Google, ChatGPT, and Perplexity

AI-powered search is changing SEO, but not nearly as dramatically as clickbait headlines would have you believe. Here's what's actually changing and what you can start doing today.

August 7, 20267 min read
AI & Automation

AI Automation in Marketing: What Actually Works and What’s Just Hype

AI in marketing: separating tools that genuinely deliver results from marketing buzzwords. Real examples from our own experience, no "AI solves everything" claims.

August 3, 20266 min read
AI & Automation

n8n vs Zapier: Why We Chose n8n for Client Automations

n8n or Zapier? A practical comparison from the perspective of someone who has used both tools on real client projects. Pricing, limitations, and specific use cases.

July 27, 20267 min read
Web Development

Lighthouse Score 100: What It Means for Your Business (and Why Most Agencies Ignore It)

What is Lighthouse Score, why does it directly affect your revenue and SEO, and why do most agencies and website builders overlook website performance?

July 20, 20266 min read
Web Development

Why We Move Clients from Wix to Next.js (and When It Does (Not) Make Sense)

Wix vs Next.js: when is a website builder enough, and when is it worth moving to a custom solution? We explain using the Adrilex example and our own experience.

July 13, 20267 min read
Online Advertising

How to Lower Your Google Ads CPC Without Sacrificing Results

Paying too much per click in Google Ads? Here's how to reduce your CPC through Quality Score, campaign structure, and negative keywords, instead of simply lowering your bids.

July 6, 20267 min read
Online Advertising

Google Ads vs. Meta Ads: Where Should Small and Medium-Sized Businesses Invest Their Budget?

Google Ads or Meta Ads? A practical decision framework based on your business model and customer intent. No vague "both are great" answers: just clear, real-world scenarios.

June 29, 20267 min read
Web Development

How Much Does Website Development Cost in Slovakia in 2026? (Real Numbers)

How much does a website actually cost in 2026? We break down realistic price ranges by project type, uncover hidden costs, and explain the difference between Wix and a custom-built solution.

June 22, 20267 min read
Strategy

How to Choose a Digital Marketing Agency in Trenčín (And What to Watch Out For)

Choosing a digital marketing agency in Trenčín? Here's what to ask, which red flags to look for, and why a local partner often has the advantage.

June 16, 20267 min read
LET'SDO IT
STRATEGY • ADVERTISING • CONTENT

Got a question no article here answers?

Write to us. We will answer straight, with no marketing talk.

Free consultation, no strings attached

We usually reply within 24 hours