
Doors, floors and accessories from world brands
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About the client
Domat interiors is a young successful company based in Trenčín, operating in the field of interior solutions. Its main focus is a diverse offer of floors and doors from world brands, including a range of additional products, comprehensive service and installation.
Goal
Domat's goal was to stop the decline in sales through improved marketing.
Initial Analysis
After decades of steady growth in the construction industry, the years 2022-24 brought a radical slowdown. Combined with factors such as inflation, war, Covid, etc., the purchasing habits of the population are changing radically.
Procedure
An initial analysis was undertaken that pointed out shortcomings in the current state, summarized market pitfalls and opportunities, and proposed possible solutions.
- 50% CPC
50% increase in clicks at 1/3 of impressions
Solution
A deep market analysis and analysis of the current state of the company showed that it was necessary to unify the company's overall communication and branding, streamline existing campaigns and optimize overall processes. A complete SE was provided, which was aligned with paid advertising in Google and Meta. An effective online footprint was created, which continues to be maintained at the top of search results.
Package
- Marketingové poradenstvo, plánovanie a stratégia
- Fotografické a videoslužby
- Social networks
- PPC and SEO
- Graphic services